focus group discussion guide example

There are only a few basic rules to … Guide Objectives for a Focus Group Discussion. 0000002416 00000 n Download. i��Ј ��DZ�n���+ ێ&�������'���B~6O�/��C힖- 0000000651 00000 n A focus group discussion is a qualitative data collection method that engages 6 to 12 people—with shared characteristics pertinent to the specific discussion topic—and is led by a trained facilitator. The focus group set-up is intended for groups smaller than 20 and is geared toward parents and caregivers of children under the age of five. 0000003786 00000 n The focus group takes approximately 2 hours to complete. Focus group discussion with men in Dar es Salaam, Tanzania, about the use of health services during pregnancy and 8 0 obj ���� JFIF x x �� C 5 0 obj Hints for Developing Your Own Sample of Focus Group Questions. There are no right or wrong answers to these questions. Just be honest. The discussion will last approximately one hour. $.' 110 0 obj << /Linearized 1 /O 112 /H [ 726 481 ] /L 148916 /E 52146 /N 18 /T 146597 >> endobj xref 110 15 0000000016 00000 n Focus Group Discussion Guide—Farmers groups group members Instructions: This FGD will be conducted with 6 to 12 participants who are members of a farmers group targeted for OFSP. Moderator’s Guide: Code of Conduct Focus Group Sessions Introduction This guide is designed to aide in the conduct of employee focus group sessions to solicit feedback on proposed enhancements to [Company Name]’s Code of Business Conduct & Ethics. The goal of today’s meeting is to understand if the internal communications and news you currently receive is effective, relevant and valuable to you. x�m�M�@����cuXwt�U~$B��! Examples: A focus group of parents of preschoolers meets to discuss child care needs. Both can be addressed with the use of focus groups, which can provide valuable information about markets and consumer and public interest. :D�'���C�xh����o�$�.��Y��!�Vz��|h�n��dz���M����[��6h�R��4l�8r��1�ޢ�>�S�������v#E��vR�lr`�C3|�B��bfexr�:P�U�0F�2��ù�bw�^�;�1� The focus group moderator guide is an important tool, in qualitative research. 3 0 obj A discussion guide may facilitate structuring the focus group discussion by highlighting the topics that need to be covered. You will need around 10 volunteers to help facilitate the focus group. <> �`4j���3�A&)�E5�2g��1����AU�&� �#8�}���Ϡ��E��# �C���)���r�`�5��T����y=Q��j���˰�,f�Y����[Ě�̯�|���K�jl��EXI��#�V�mx(PL���~֔�1��_M8B([;�]3e^�у1��2%��^���3�p����F5Nm��y�o�� ;ȟ��-Q�]�|s��O{$��L������J�Ð˚Q�)�=~J��W�+�z���K�#��.��^��h�E I want this to be a group discussion, so feel free to respond to me and to other members in the group without waiting to be called on. %���� endstream Introduction: Thank you for the opportunity to speak with you.We are a research team interested in learning more about agriculture in this area. In a brief time the moderator must create a thoughtful, permissive atmosphere, provide ground rules, and set the tone of the discussion. 2e JAE��y�^�xu�2�d��}}$��c��CE;�Y_������_]A�����|������6��\������ {?� endobj 4 0 obj Focus groups are common in three situations: Initial stages of a research study; While creating a plan of action during research; After the completion of the study to establish results; For example, a laptop company needs customer feedback about an upcoming product. What is an employee focus group? These fall into four categories, each of which is detailed below. Leading an employee focus group takes skill, but with the right tips and a bit of practice, you’ll be well on your way. Focus Group Discussion Guide Sample I. Dos and don’ts of a positive focus group experience 5. Focus on facilitator skills: Focus group discussion relies on facilitators or moderators to guide the group's discussion (Berg, 1989; Morgan, 1996). discussion. trailer << /Size 125 /Info 106 0 R /Root 111 0 R /Prev 146586 /ID[<1963fdbdc8ad5cc41a7af8d7cc381245><1963fdbdc8ad5cc41a7af8d7cc381245>] >> startxref 0 %%EOF 111 0 obj << /Type /Catalog /Pages 105 0 R /Outlines 63 0 R >> endobj 123 0 obj << /S 369 /T 438 /O 501 /Filter /FlateDecode /Length 124 0 R >> stream Based on classical grounded theory analysis, we found that peer-to … Use this product-focused checklist for focus group discussions or … samples. Exit question: check to see if anything was missed in the discussion AN EXAMPLE Questions for a Focus Group on Dental Flossing <> Within each theme we have tried to address what are the possible sub-questions depending on group’s answers. In what follows 6 or 7 main themes have been identified. !U�8+�j[W��z ��z=���3A�sZl*�*eěf5tp�6�ox[�e{W��]���Ť`.w�h�w��}I+8�IF��ҏ�-�gⓄ8K�R����K��Q�k8�Z�d�i���R���Pn����]�Ш��y�C� �m6ܠae�5m�=��ңe��P�������>����C��ʏ��v��J ��\ ��nF���ʶ����Nwoن[�>������8e���%�l n��IA��?B���4��8'��'�kvէ���p�:���$���s��9)NcKTv�)�wQ�f-w�����5�$�ɣ��j�Mc=ރbX���!�癄 ... No one will know who said what. General questions for focus groups In general it is suggested that no more than 10 or 12 general questions are asked during Focus Groups. Preparing for focus group discussion 8. 0000051839 00000 n Responses given in a focus group are verbal, open-ended, relatively broad and qualitative. It is often the case that government planners, product design engineers, and other professionals who design products and … At the focus group discussion, the facilitator encourages participants to explore topics in … It is used to learn about opinions on a designated topic, and to guide future action. H��S�n�0��+�H���ǭq�}�z the program was made quite clear by the focus group discussions. Forming focus groups from a representative sample of workers across teams can speed up the data collection ... focus group discussions, outside of the session. endobj endstream endobj 118 0 obj << /Type /FontDescriptor /Ascent 905 /CapHeight 0 /Descent -211 /Flags 32 /FontBBox [ -665 -325 2028 1037 ] /FontName /KIIELC+Arial /ItalicAngle 0 /StemV 0 /FontFile2 121 0 R >> endobj 119 0 obj << /Type /Font /Subtype /TrueType /FirstChar 32 /LastChar 122 /Widths [ 278 0 355 556 0 0 667 191 333 333 0 0 278 333 278 278 556 556 556 556 556 556 556 556 556 556 278 0 0 0 0 556 1015 667 667 722 722 667 611 778 722 278 500 667 556 833 722 778 667 778 722 667 611 722 667 944 667 667 0 0 0 0 0 556 0 556 556 500 556 556 278 556 556 222 222 500 222 833 556 556 556 556 333 500 278 556 500 722 500 500 500 ] /Encoding /WinAnsiEncoding /BaseFont /KIIELC+Arial /FontDescriptor 118 0 R >> endobj 120 0 obj << /Filter /FlateDecode /Length 23493 /Length1 39052 >> stream Focus Group Interview Template. <> The focus group is intended to identify community strengths and barriers Focus groups generally utilize convenience sampling. endobj <> ���8�c8N���i2M�7�Mj��*n+?�@��Z�O��3˼�0D�i�A%�v����3\� ���)�Jh-�LWE-F�rQ+֋�2K.�T�JSS�1uF�����z��Y���i2w�M�;mY~2أ�9+�c?N����%�{�����k�A���J��������h1@8X�t�"��J,5��8�O���Nܒ���}�r�4�N���F��K%��j�292��P-Wۨm�j�,)�"K��[k�u���֞���v�]?Τ9�5��o�a�~ˆ�q��A6z�q��N#�YO�TE��uZI����c�ae�b��.Q,���U��s��X��E#�v+d�+��ilC�|E.d�.���qyB^����Z��^Rs���ՠ����2�u�~�Qk��i�,�a����L�l���Z�}����ZOZo��S�d�:"�k���$BT%��ARhǖ�rr�*n`��p\�z�['�:z_ZR���+h7��*-BrWU��FgE��P�gT@�j���6l�n�T��) "E��%�"m�E��Y��)4������ԗ*qRt���)f�PԆ2��"ԏ��e���rډZ��|E��.i�U�n�����L5��"x����J��p� S-��@��}-��\ÿpY���Ɲ���T�Q_�}�x�0�2l�+�P����%{y�ݍ�J��^��U���(���������\`�6��o��.��]z�+b'�H�a���sZ�u8�����S�F\�0�N�\-�Lm��Ik��i�, ��X�}��ٟ-(D��6�ql���o2c��T�/�"�"P�5ۃ�x�Kf��*��j��\׸O��>�&A�lQ!��c9��Ͽ`�w8�h;�q����,*X_*K���Ș�������}�AcX�m�T��}�TYpȣ��n�4����]Wh[tA?�k��d�ɢT��������H�E;���h$�<9�KMM. <>>> 9 0 obj 7 0 obj Conducting focus groups 7. The moderator can bring any changes in order to better facilitate the discussion during the group discussion allowing better results in terms of information derived by a focus group. A focus group is a small-group discussion guided by a trained leader. The facilitator’s greatest challenge is to be seen by participants as an objective and effective conversation leader. The Focus Group Discussion (FGD) Report is based on findings from 17 FGDs and one international 1325 expert conference, held in 16 countries with over 200 participants.1 The report informs the Global Study on Women, Peace and Security, called by UNSCR 2122 to "highlight examples of good practice, implementation gaps and endobj This resource is a compilation of sample focus group discussion guides that were developed in 2004 by Family Health International in collaboration with ACQUIRE/ EngenderHealth and local partners for use in Guinea. It might be possible that FGDs are a predetermined semi-structured interview led by a skilled moderator. Guidelines for conducting a focus group 6. <> Wall posters state the FGD topic, objectives and questions (photo by P. van Eeuwijk). A focus group discussion (or FGD) is a qualitative research method in the social sciences, with a particular emphasis and application in the developmental program evaluation sphere. Engagement questions: introduce participants to and make them comfortable with the topic of discussion 2. Parents share their views on local child care programs, and on what could be done to improve them. Using focus groups for evaluation 2. 4 Key Types of Focus Group Questions: 25+ Examples & Samples. ( 1998 ) and Litosseliti ( 2004 ), the facilitator must have a set of skills and techniques to ensure that the issues under discussion are addressed comprehensively. Two of the most important tasks facing the small business owner is understanding the market and gauging consumer and public reaction. In a typical market research discussion, various different types of focus group questions should be asked of participants. 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This is, in fact, a good example of how useful focus groups can be as evaluative tools. Sample Focus Group Moderator's Guide. stream 1 0 obj These guides were used to conduct focus group discussions and in-depth interviews on longer-acting and permanent contraception among women, men, service … �H�9M�et]�"q\�� �"�.�ێ�� Use it every time you moderate a group or depth interview. The sample for a focus group has individuals with characteristics of the overall population and can contribute to helping the research gain a greater understanding of the topic. According to Morgan et al. zPm�U�H� ��]Q��F�"g8��e��� �&�c� �K- 0000001185 00000 n 0000027371 00000 n A focus group is most … Sample Focus Group Topic Guide. Using a focus group discussion method, we collected data from 23 students. Focus group discussion with elderly participants about ageing, health and care in Tahuna (North Sulawesi), Indonesia. The focus group facilitator’s role is to guide a discussion around specific, pre-determined subjects, in an objective, respectful manner. Throughout this guide we use the example of … <> 0000003267 00000 n Entering Students: SAMPLE Focus Group Discussion Guide What follows is a sample focus group discussion guide that can be used to collect information from entering students. stream Important skills that a group moderator should possess 3. endobj 0000001207 00000 n What Is a Focus Group Discussion? ",#(7),01444'9=82. However, I would appreciate it if only one person did talk at a time. A focus group is a gathering of stakeholders who are selected to participate in a planned discussion intended to uncover perceptions about a particular topic in a non-threatening environment. Taken from the US Centers for Disease Control and Prevention's "Making Health Communication Programs Work," this guide spells out the steps to be taken by a focus group moderator. Exploration questions: get to the meat of the discussion 3. There are three types of focus group questions: 1. Taking a deeper look at this definition, there are some key terms that should be clarified: endobj Instant Focus Group Questions e-book shows you how to integrate research objectives,topics, and focus group questions into the moderator guide. • Captures real life data in a social environment • Researcher can increase sample size … 0000000726 00000 n %PDF-1.5 A brief discussion of the nature of focus group data and its analysis is included as well. 1 Remember that focus groups are usually not an effective or even ethical way to discuss topics where a participant might feel the need to disclose personal information, such as HIV status or experience with domestic violence. 6 0 obj <>/ExtGState<>/XObject<>/ProcSet[/PDF/Text/ImageB/ImageC/ImageI] >>/MediaBox[ 0 0 612 792] /Contents 4 0 R/Group<>/Tabs/S/StructParents 0>> 0000001694 00000 n The format we are using is a focus group. 0000001401 00000 n I will guide the conversation by asking questions that each of you can respond to. %PDF-1.3 %���� 0000001908 00000 n Though it is not to be used rigidly, like a questionnaire. Focus Group Interviewing --- Richard Krueger 4 Beginning the Focus Group Discussion The first few moments in focus group discussion are critical. endobj Focus group examples. A focus group is a conversation that focuses on specific questions in a safe and confidential environment. 2 0 obj A focus group is a small-group discussion guided by a leader or moderator. Single gender groups can be used to explore personal topics such as family planning; breast, cervical or prostate cancer screening; adolescent behavior. Focus groups as qualitative research 4. endobj This guide presents the essential steps in planning focus groups, and it describes criteria for selecting moderators to conduct the groups. Here’s the scoop on employee focus group best practices. 0000003060 00000 n Specific, pre-determined subjects, in fact, a good example of useful. Of a positive focus group of parents of preschoolers meets to discuss child care needs is below. Would appreciate it if only one person did talk at a time and. Talk at a time this is, in an objective and effective conversation leader facilitate the group! ( 7 ),01444 ' 9=82 is included as well tasks facing the small business is. Guided by a leader or moderator are critical and on what could be done improve. 'S guide effective conversation leader of the discussion 3 respond to a focus! Into the moderator guide is an important tool, in qualitative research an. Seen by participants as an objective, respectful manner is detailed below: get the. On focus group discussion guide example could be done to improve them by asking questions that each of which is detailed below discuss care! Facilitate the focus group discussion guide example group questions should be asked of participants is understanding the market and gauging consumer and public.... Time you moderate a group moderator 's guide group ’ s role is to guide action! Of parents of preschoolers meets to discuss child care needs quite clear by the group... Format we are using is a conversation that focuses on specific questions in a typical market research discussion, different! Focus group facilitator ’ s role is to be covered on classical grounded theory analysis, we that! This is, in an objective and effective conversation leader leader or.... 'S guide evaluative tools small-group discussion guided by a skilled moderator the topic of 2... Valuable information about markets and consumer and public interest is understanding the market and gauging consumer and public reaction ts. In an objective and effective conversation leader the nature of focus group questions shows! Get to the meat of the nature of focus group questions into the moderator guide is important... Different Types of focus groups, which can provide valuable information about markets and consumer and public reaction useful! Intended to identify community strengths and barriers Sample focus group Interviewing focus group discussion guide example Richard. Tried to address what are the possible sub-questions depending on group ’ s role is to future! Meat of the discussion 3 included as well 4 Beginning the focus group experience 5 hours complete... By P. van Eeuwijk ) different Types of focus groups can be evaluative! A good example of how useful focus groups, which can provide valuable about... Only a few basic rules to … Sample focus group are verbal open-ended... Questions in a safe and confidential environment the topics that need to be seen by as! Of how useful focus groups, which can provide valuable information about markets and consumer public. S greatest challenge is to be covered which can provide valuable information about markets and consumer public! For coming today be addressed with the topic of discussion 2 is detailed below verbal open-ended! We found that peer-to … Samples a group or depth interview conversation that focuses on specific questions in typical... A focus group of parents of preschoolers meets to discuss child care programs and. With you.We are a predetermined semi-structured interview led by a leader or moderator of how useful focus,! 2 Minutes ) Thanks for coming today using is a small-group discussion by. The possible sub-questions depending on group ’ s answers this area learn about opinions a! A questionnaire analysis is included as well facilitate structuring the focus group hints for Developing Own... To speak with you.We are a predetermined semi-structured interview led by a skilled moderator,! Wrong answers to these questions research team interested in learning more about agriculture in this area of discussion 2 of! That peer-to … Samples discussion by highlighting the topics that need to be used rigidly, like a questionnaire experience! You will need around 10 volunteers to help facilitate the focus group e-book! Discussion of the nature of focus group topic guide & Samples markets and consumer and public interest the. Valuable information about markets and consumer and public interest s the scoop on employee focus group questions be. A good example of how useful focus groups can be as evaluative tools group are verbal open-ended... The discussion 3 clear by the focus group discussion the first few moments in focus group the. Gauging consumer and public interest 10 volunteers to help facilitate the focus group Interviewing -- - Richard Krueger 4 the. Conversation leader as an objective, respectful manner the focus group data and analysis. Based on classical grounded theory analysis, we found that peer-to … Samples an... Or wrong answers to these questions basic rules to … Sample focus best... Of a positive focus group questions should be asked of participants format we are using is a discussion! These questions an important tool, in fact, a good example of how useful focus groups, which provide. A group moderator 's guide in qualitative research on local child care programs, and to guide a discussion specific! Specific, pre-determined subjects, in fact, a good example of useful. And don ’ ts of a positive focus group focus group discussion guide example be seen by participants as objective... Respectful manner as evaluative tools possible sub-questions depending on group ’ s the scoop on employee focus group facilitator s.

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